Sunday, June 6, 2010

Logorama

Check out this short film...






From a collaboration of French animation studio H5 directors, François Alaux, Herve de Crecy and Ludovic Houplain won the Oscar for Best Animated Short Film.


Its producer, Nicolas Schmerkin, explains:

"It’s about the way we live and the way we react to these logos. The brain can register 14 logos in less than one second. Making the logos characters with sets and props is about what we’re living … They’re used for what they are."


Its extremely cleaver use of logos in specific locations create comedy, irony, and Ronald McDonald representing the villain, goes completely psychotic.
Don't miss OBEY posted up on the walls.

edit: 100th post!

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